Monthly Archives: April 2009

Do You Need a Facebook Group or Fan/Brand Page?

I ‘heart’ Facebook and use it regularly.  Based on the usage numbers, you probably do, too.  More and more, we’re not only using Facebook for friendly connections; we’re tapping into it for business promotions. I’m averaging three requests a week … Continue reading

Posted in Biz Communications Tips, Facebook tips, Social Media & Online Mktg, Your Brand & Virtual Reputation | Tagged , , , , | 1 Comment

Word of Mouth to Click of Mouse: How in the World Wide Web to Market to Online Communities

Anyone who tells you the Internet has eliminated borders is speaking the truth and totally misleading you all at once. Thanks to the web, time zones and geography are of minimal consequence to our marketing efforts.  Yet within the context … Continue reading

Posted in Biz Communications Tips, Social Media & Online Mktg, Your Brand & Virtual Reputation | Tagged , , , , , | Leave a comment

Online in No Time – Practical Ways to Get on the Web

You’d be hard pressed to convince me there’s a business out there that doesn’t need some kind of presence on the Internet.  While I’ll admit not every business merits (or is ready for the commitment of) a full blown, flashy … Continue reading

Posted in Biz Communications Tips, Blogging, Social Media & Online Mktg, websites, Your Brand & Virtual Reputation | Tagged , , , , , , , | Leave a comment

The Oprah Effect – Balancing Online & Face Time for Small Biz

Technology has irrevocably rocked our worlds, and the onset of social media has solidified that fact.  Just ask Oprah! Last Friday, Oprah—the queen of face-to-face, heart-to-heart conversations—posted her first tweet on the popular microblogging site Twitter.  In a few quick … Continue reading

Posted in Biz Communications Tips, Twitter, Your Brand & Virtual Reputation | Tagged , , , , | Leave a comment

How Do You Define “Big Time?”

I named this blog and the accompanying webcast “Small Biz Big Time” for a few reasons.  First, it’s kinda catchy.  Second, the domain name was available.  Third, it’s descriptively accurate, in that social media is enabling small businesses to go … Continue reading

Posted in General show info, General Small Biz Buzz, Miscellany | Tagged , , , | Leave a comment

The Relationship Economy for Small Business – An Interview with Jay Deragon

For most small business owners, lasting success has always been about relationships.  Business transactions ultimately equate to human interactions.  That’s what makes social media tools such ideal options for the small business community.  When used well, these ‘new’ tools can … Continue reading

Posted in Biz Communications Tips, Social Media & Online Mktg, Twitter, Your Brand & Virtual Reputation | Tagged , , , , , | Leave a comment

Social Media In Question – An Inquiring Mind’s LinkedIn Experience

I’m friends with a fellow who questions everything.  He wants proof.  He wants to know the methodology used to attain the proof, and he wants to know the pedigree of the person providing the proof.  Then, he gets a second … Continue reading

Posted in Biz Communications Tips, Social Media & Online Mktg, Twitter, Your Brand & Virtual Reputation | Tagged , | Leave a comment