Tag Archives: Facebook

If You Slack, You Will Get Hacked: Tips to Prevent Account Hack Attacks, from One Who Learned the Hard Way

In my last post, I gave you some of those “we all know, we don’t all do” kind of reminders.  Use long, illogical passwords with capital letters, numbers and special characters.  Change passwords regularly.  Don’t use the same password on … Continue reading

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Finding the Guts to Follow the Gut Instinct

I’ve found that my gut instinct is reliable.  In biz and life-in-general, I do well when I follow that internal radar that’s a blend of innate common sense, emotional intelligence and hard-earned life experience.  Thankfully, the gut instinct gets better … Continue reading

Posted in Business Ethics, Crisis Management, General Small Biz Buzz, Launching a New Biz | Tagged , , , | Leave a comment

They “Like” Your Biz on Facebook Because They Want Something!

“Shock of all shocks,” wrote the blogger with an intentionally sarcastic tone.  “People “like” businesses on Facebook and willingly submit their email addresses to companies in order to get discounts, deals and freebies.”  Then said blogger paused from typing to … Continue reading

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Small Biz Big Time Gets Bigger

When this blog was born in March 2009, I was just getting into social networking for business and fully embracing the importance of digital reputation/personal brand.  This awakening had arisen in conjunction with my baby step pursuit of becoming my … Continue reading

Posted in Biz Communications Tips, General Small Biz Buzz, Launching a New Biz, Miscellany | Tagged , , , , , , | Leave a comment

Value of a Facebook Fan vs. Cost of Lead Generation

$136.38. That’s the value of a Facebook fan, at least according to a recent study conducted by digital consulting firm Syncapse and research company Hotspex. Syncapse and Hotspex surveyed Facebook’s 20 largest corporate brands to determine this figure. Using an … Continue reading

Posted in Biz Communications Tips, Facebook, Facebook tips, Social Media & Online Mktg | Tagged , , , , | 1 Comment

You Are What You Tweet—Be Careful In Messaging, Forwarding, Posting

‘Twas high drama over here in Nashville last week as a prominent PR man was outed in the media for forwarding an email that visually compared Michelle Obama to a chimpanzee (see full story here). This fellow hit “forward” and … Continue reading

Posted in Biz Communications Tips, Small Business, Social Media & Online Mktg, Your Brand & Virtual Reputation | Tagged , , , , , , , , | 1 Comment

Practical & Tactical Use of Social Media for Small Business

It seems so contrary, that we would be “practical and tactical” about something identified as “social.”  Yet as Facebook, Twitter, LinkedIn and the like grow deeper roots in our everyday communications, it’s essential for business people to (1) embrace social … Continue reading

Posted in Biz Communications Tips, Facebook, LinkedIn, Social Media & Online Mktg, Twitter, Your Brand & Virtual Reputation | Tagged , , , , , , , , , , , | 1 Comment