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Monthly Archives: May 2009
Attention Small Biz – Get Ready for New Technology & Social Media Tools
I come as a messenger, and I come in peace. Please remember this as I now announce to you that there is yet more stuff you’re going to have to learn about, adopt and maybe even embrace in the world … Continue reading
Use Social Media to “Top of Mind” Your Business
Last night I dreamed I was being chased (and subsequently bitten) by an Indonesian Komodo dragon while at the home a friend from high school. I’ve never seen a Komodo dragon ‘in person’ (is it even possible to see a … Continue reading
Haven’t You Heard? Great Marketers Are Great Listeners
“It’s not about selling; it’s about conversation.” “Marketing is a series of conversations.” “Join the conversation.” “It’s the era of conversation marketing.” I read phrases like this all the time in the online banter about social media. Do a quick … Continue reading
Car Magnet or Facebook Fan Page? Old School Meets New Technology for a Rural-Based New Biz
I recently took a road less traveled to meet up with two fellows who’ve launched a new business. I interviewed them for the next webisode of “Small Biz Big Time.” Scott and Joe want—and need—their business, Eco-Clean, to succeed, and … Continue reading
Social Media – The Harder You Work, The Luckier You’ll Be
I just got an email touting a live webinar on social media. The message was in my spam filter (which I check occasionally for potential topics for my “misADventures” group on Facebook), which is where it belonged. For just $69, … Continue reading
Numbers Game – When Does Your Count Count?
Is it just me or does it seem like lots of people use social media tools like virtual popularity contests? Of course, Ashton and Oprah—the cool kids—have their prolific legions of followers on Twitter. Yet I get tweets all the … Continue reading
Group Scoop – Do’s & Don’ts for Creating Social Media Groups
Want to create a group on Facebook or LinkedIn? Groups are a great way to engage your key constituencies in discussion, trade ideas, gain insights and share resources. We all want to belong—to find places where we fit, and groups … Continue reading
…Friday!…
The way to gain a good reputation is to endeavor to be what you desire to appear. –Socrates
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Look Ahead or Get Left Behind
Know anybody who’s ever attempted a newsletter yet never had any news? What about blogs; ever seen a stale blog on a company’s site? And I don’t even have to ask about news pages on web sites, as I’m sure … Continue reading
Where Is Everybirdy? It’s Time to Fill Your Feeder
I just got a hummingbird feeder. It’s my first one, and I’m not up to speed on hummingbird feeder protocol. When should I put it up? What’s the scoop on filling and cleaning? Where should I place it? I emailed … Continue reading