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Small Biz Big Time
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Monthly Archives: June 2009
Can You Make Money on Facebook, Twitter or Other Social Media Networks?
Posted on June 25, 2009 by Irene
“Has anybody figured out how to make money on here?” I’ve run across people asking this question on Facebook and Twitter quite often, and the topic even comes up frequently offline. Of course, this question isn’t coming from casual passers-by … Continue reading →
Posted in Biz Communications Tips, Facebook tips, Small Business, Social Media & Online Mktg, Social Networking Profitability, Twitter | Tagged Facebook, Help A Reporter Out, Irene Williams, LinkedIn, marketing, Naked Pizza, Paula Swift, Peter Shankman, small biz big time, Small Business, Social Media, Social Networking Profitability, Twitter | Leave a comment
How to Create & Maintain a Facebook Fan Page
Posted on June 22, 2009 by Irene
A Facebook fan page can be a great tool for your business, personality or endeavor. It serves as a fun way to update interested parties about what’s new and what’s news and is especially effective since so many people are … Continue reading →
Dig In! Treat Social Media Like a Full Meal
Posted on June 17, 2009 by Irene
A social media plan is not an à la carte menu, so if you’re using social media to help take your small biz big time, come hungry. This stuff isn’t for snacking. Maybe you can get away with some à … Continue reading →
SEO & Online Marketing for Small Business: Let Customers Seek and Find
Posted on June 15, 2009 by Irene
It seems many marketers still find “search” to be the engine for successful advertising and branding campaigns. In a recent survey of senior-level marketing and media execs conducted by Forbes, 75% of respondents ranked SEO and email/e-newsletters as their top … Continue reading →
PR in a Web 2.0 World: Tips for Small Biz
Posted on June 11, 2009 by Irene
I have seats on both sides of the aisle as a member of the media and a PR person. What a fascinating view, seeing firsthand how it works from either direction! And now that view is bathed in the light … Continue reading →
Want Visibility & Credibility for Your Small Biz? There’s No Marketing Microwave
Posted on June 9, 2009 by Irene
I’ve spent my career explaining—and explaining again—the difference between advertising and PR. I’ve got the short answers down pat. “We pay for advertising. We create and control the message and place ads where we want them. Advertising increases our visibility.” … Continue reading →
New Stats on Small Biz & Social Media – Are We Telling or Selling?
Posted on June 4, 2009 by Irene
What’s the real scoop on the usage and effectiveness of social media for small business? Between information from a couple of recent research reports and real life scenarios, it seems small biz is using social media primarily for telling—not selling. … Continue reading →
Posted in Biz Communications Tips, General Small Biz Buzz, Small Business, Social Media & Online Mktg, Technology, Twitter, websites | Tagged Clean Air Gardening, Discover Financial Services, Irene Williams, Naked Pizza, small biz big time, Small Business, Social Media, social media connection, Twitter | 1 Comment
Attention Small Biz – What’s Your Social Media “Win”?
Posted on June 3, 2009 by Irene
Games don’t go from being favorite pastimes to big business by having ambiguous rules and indeterminate winners. Nobody’d show up for the World Series if there wasn’t a vested interest in a specific outcome: one of the teams playing is … Continue reading →
Five Elements of Social Media – Free White Paper
Posted on June 2, 2009 by Irene
When it comes to social media, do you ever feel like you’re blowing a kazoo in the middle of a marching band brass section? Or do you feel like your occasional trumpet calls get quick salutes but no lasting results? … Continue reading →
Posted in Biz Communications Tips, General Small Biz Buzz, Social Media & Online Mktg, Technology, Twitter, Your Brand & Virtual Reputation | Tagged David Bullock, Facebook, Jay Deragon, LinkedIn, online promotions, small biz big time, Small Business, Social Media, social media connection, Twitter | Leave a comment