Monthly Archives: June 2010

Value of a Facebook Fan vs. Cost of Lead Generation

$136.38. That’s the value of a Facebook fan, at least according to a recent study conducted by digital consulting firm Syncapse and research company Hotspex. Syncapse and Hotspex surveyed Facebook’s 20 largest corporate brands to determine this figure. Using an … Continue reading

Posted in Biz Communications Tips, Facebook, Facebook tips, Social Media & Online Mktg | Tagged , , , , | 1 Comment