Tag Archives: websites

Too Busy To Blog? Tips for Small Biz Bloggers

I knew this was how it was going to be. I knew there’d be seasons in which I’d get so busy I’d have to let my own blog take a backseat to my paid writing gigs.  As a matter of … Continue reading

Posted in Biz Communications Tips, Blogging, SEO, Social Media & Online Mktg, Your Brand & Virtual Reputation | Tagged , , , , , , | 3 Comments

SEO & Online Marketing for Small Business: Let Customers Seek and Find

It seems many marketers still find “search” to be the engine for successful advertising and branding campaigns. In a recent survey of senior-level marketing and media execs conducted by Forbes, 75% of respondents ranked SEO and email/e-newsletters as their top … Continue reading

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Look Ahead or Get Left Behind

Know anybody who’s ever attempted a newsletter yet never had any news?  What about blogs; ever seen a stale blog on a company’s site?  And I don’t even have to ask about news pages on web sites, as I’m sure … Continue reading

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Where Is Everybirdy? It’s Time to Fill Your Feeder

I just got a hummingbird feeder.  It’s my first one, and I’m not up to speed on hummingbird feeder protocol.  When should I put it up?  What’s the scoop on filling and cleaning?  Where should I place it? I emailed … Continue reading

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The Handyman’s New Tool: Web Ideas for Even the Smallest Businesses

When your neighborhood handyman gives you his web address and talks up his online promotion, you know something’s drastically changed in the marketing universe.  It’ll never be the same “sell” again. And I gotta say, the handyman hit the nail … Continue reading

Posted in Biz Communications Tips, Facebook tips, Social Media & Online Mktg, websites, Your Brand & Virtual Reputation | Tagged , , , , , , | 1 Comment

A Niche and A Pitch: Two Keys to Biz Success Online and Off

Everybody knows the most successful small business owners are big thinkers. So how do you think big and stay focused? How do you identify new opportunities without redefining your brand? How do you make bold leaps yet stay grounded? Online marketing will help you answer those questions. Dive into social media and web-based communications, and I assure you, you will be motivated to define and constantly refine your brand. Continue reading

Posted in Biz Communications Tips, General Small Biz Buzz, Social Media & Online Mktg, Your Brand & Virtual Reputation | Tagged , , , , , , , , | 2 Comments

Hey, Hey–Over Here!! Getting Your Audience’s Attention

Just yesterday, I saw a national, 30-second prime time TV commercial that invited viewers who wanted more information to “visit our YouTube channel.” How cool is that?  Thanks to technology and the social web, we are the media.  We have … Continue reading

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Word of Mouth to Click of Mouse: How in the World Wide Web to Market to Online Communities

Anyone who tells you the Internet has eliminated borders is speaking the truth and totally misleading you all at once. Thanks to the web, time zones and geography are of minimal consequence to our marketing efforts.  Yet within the context … Continue reading

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Online in No Time – Practical Ways to Get on the Web

You’d be hard pressed to convince me there’s a business out there that doesn’t need some kind of presence on the Internet.  While I’ll admit not every business merits (or is ready for the commitment of) a full blown, flashy … Continue reading

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Website 101 with David Bullock

I recently commiserated with a friend who runs a small business about the challenges of balancing the day-to-day work of keeping current customers happy with efforts to create new business.  Amidst all the buzz about social media as the new … Continue reading

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