Tag Archives: small biz big time

Behold the Business Card: Your Brand, Bite-sized

I love business cards, and when I’m launching a new branding initiative for a small business client, I often start with these 2.5″x3″ cardstock wonders. That might seem a little traditional coming from a digital-social-mobile gal like me.  As much … Continue reading

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The “Getting Paid” Series: Smart Tips for Getting Paid

One reason I was hesitant to become my own business?  The uncertainties of getting paid. When you’re on your own, there’s no pay day, per se.  And if your business is your sole means of putting kibble in the bowls, … Continue reading

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They “Like” Your Biz on Facebook Because They Want Something!

“Shock of all shocks,” wrote the blogger with an intentionally sarcastic tone.  “People “like” businesses on Facebook and willingly submit their email addresses to companies in order to get discounts, deals and freebies.”  Then said blogger paused from typing to … Continue reading

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Creating Buzz for Your Small Biz: PR Tips in a Web 2.0 World

Ever considered hiring a PR firm or publicist to help promote your business? For many years, I put kibble in the bowls (aka “brought home the bacon”) primarily by doing PR. I was never one of those spin-master, flack types.  … Continue reading

Posted in Biz Communications Tips, Public Relations, SEO, Your Brand & Virtual Reputation | Tagged , , , , , , , | 4 Comments

Small Biz Big Time Gets Bigger

When this blog was born in March 2009, I was just getting into social networking for business and fully embracing the importance of digital reputation/personal brand.  This awakening had arisen in conjunction with my baby step pursuit of becoming my … Continue reading

Posted in Biz Communications Tips, General Small Biz Buzz, Launching a New Biz, Miscellany | Tagged , , , , , , | Leave a comment

How to Get Followers on Twitter

While I’m on the topic of Twitter, let’s talk about “Follower Acquisition.”  Who among us doesn’t want followers?  After all, followers could translate into customers, clients or connections…right?!? Having created and managed three Twitter accounts for my own endeavors, I’ve … Continue reading

Posted in Tech tips, Twitter, Your Brand & Virtual Reputation | Tagged , , , , , , , | 3 Comments

Practical & Tactical Use of Social Media for Small Business

It seems so contrary, that we would be “practical and tactical” about something identified as “social.”  Yet as Facebook, Twitter, LinkedIn and the like grow deeper roots in our everyday communications, it’s essential for business people to (1) embrace social … Continue reading

Posted in Biz Communications Tips, Facebook, LinkedIn, Social Media & Online Mktg, Twitter, Your Brand & Virtual Reputation | Tagged , , , , , , , , , , , | 1 Comment