Category Archives: Public Relations

Want to Sell More Stuff? Go with Social Media & SEO!

I just read a yummy article about small business promotion.  (And yes, I did just use the word “yummy” in relation to small business.  I love this stuff!)  This New York Times small biz gem features the story of a … Continue reading

Posted in Biz Communications Tips, Public Relations, SEO, Social Media & Online Mktg, Social Networking Profitability | Tagged , , , , | Leave a comment

The BP Nightmare: What’s Your Biz’s Equivalent

Oh, wayward Hayward. It’s easy to look at soon-to-be-former BP CEO Tony Hayward with a stern shake of the finger and mutter “tsk, tsk, tsk.”  He’s an abundantly wealthy chief executive who stood on shores sullied by the company under … Continue reading

Posted in Business Ethics, Crisis Management, Public Relations, Your Brand & Virtual Reputation | Tagged , , , , , , | Leave a comment

Creating Buzz for Your Small Biz: PR Tips in a Web 2.0 World

Ever considered hiring a PR firm or publicist to help promote your business? For many years, I put kibble in the bowls (aka “brought home the bacon”) primarily by doing PR. I was never one of those spin-master, flack types.  … Continue reading

Posted in Biz Communications Tips, Public Relations, SEO, Your Brand & Virtual Reputation | Tagged , , , , , , , | 4 Comments

PR in a Web 2.0 World: Tips for Small Biz

I have seats on both sides of the aisle as a member of the media and a PR person.    What a fascinating view, seeing firsthand how it works from either direction!  And now that view is bathed in the light … Continue reading

Posted in Biz Communications Tips, Public Relations, Your Brand & Virtual Reputation | Tagged , , , , , , | Leave a comment